Creating a successful website isn't a simple process. Xploited Media has crafted a tried and true system of reaching such a goal. Should you be interested in a full suite of services from our team, we run it through the gauntlet.
Research
In order to develop a successful website, we need to understand your business goals completely. This is a period of heavy communication to come to a shared understanding of your business plan, vision, target audience, and the features your website should provide.
Planning
The architecture phase includes information architecture and navigation design. Information architecture means structuring your website content in a logical and coherent manner. Navigation design determines how customers will find their way around your website.
Design
Based on the themes found during the research phase, a design is created unique to your company. For each distinct page type, I will refine graphic elements including typefaces, color palettes and image appearances. During this phase, you can log in to the Xploited Media client portal at any time to view design prototypes and up-to-the-minute status reports.
Development
When it comes to web development, we believe that web standards drive consistency. Advantages of web standards include easier website maintenance, smaller files sizes and accessibility for people with disabilities.
Marketing
The phases outlined above ensure that your website meets the needs of your current customers. The goal of marketing is to attract new customers. We do this through search engine strategies, email newsletters and visitor statistics reporting.
